LessLoss WINS AWARD, YET AGAIN!
Why do LessLoss products keep winning awards? What is it about these creations that garner so many accolades?
I have a serious theory which I'll explain below.
Today we count 701 reviews, with a new press reward called the Blue Note Award, Best of 2025 published just today for Giant Steps equipment feet!
A theory to consider
If you enjoy the performance of any of our products, you can rest assured that all of our other products also perform in similar fashion, in the same direction. That is to say, the noise reduces further than you believe possible. Background 'hash' which deflects from the beautiful true detail embedded in the recordings is reduced, while no new coloration is added, resulting in more and more insight into recorded material.
Lack of its own sound means more real sound
LessLoss has no particular "house sound" in the form of some constant flavor. The more LessLoss items you add to your system, paradoxically, the less and less you hear the system as an electrical means of hearing the recordings, and more and more an absolutely natural and neutral window into the real life experience of those original humans who created the original message buried in the recordings. It's a road of discovery of the musical message rather than a celebration of the actual gear.
It's a paradox, but it works
Normally you would celebrate an easily measurable achievement, so the ear latches on to some sort of constant which the mind can easily attach to. Not so in our case! The reason so many people value our achievements is because they don't really want to hear equipment itself. They are looking for music and musicianship. This is done by our solutions by stripping out layer upon layer of inhibiting noise, while never adding any artificial color, thus revealing the deepest recorded detail buried in the recording.
This is the result everyone really wants. LessLoss delivers the goods!
So you might say that these awards and accolades speak less of the sound of the gear, and more of the virtues of supreme musicianship which is what we are all after for real. When LessLoss products are added, the result is actually less gear sound and more musicianship. This is the most satisfying approach since the results are the most sought after as a matter of fact.
It is for this reason that we keep receiving recognition. We never waver and continue the same hard work in the same direction. There's a business acronym which applies perfectly to our approach:
F.O.C.U.S.
Follow One Course Until Successful
Concentrated, unwavering effort inevitably delivers results. They key is to never rest on one's laurels, and to never release any mediocre upgrades. If it's new, it has to be great!
Giant Steps accolades
"I am ready to declare Giant Steps are the State of the Art footer."
"The resolution is extremely high and very engaging with more transparency and much more accurate timbre. The improvements run seamlessly across the audible spectrum."
"Blacker background, more layered soundscape, greater dynamics? Yes, yes, and yes!"
"But the tonal colors from the life-like timbre are the most mesmerizing."
"I instantly noticed the improved resolution with the Giant Steps."
"They are in a higher league."
"Cymbals were highly resolved with no apparent smear."
"Voice was more analog or natural - there was no grain."
"The bass was tighter."
"The Chinese drum cut had outstanding timbre. Music was emerging from a much quieter soundstage."
"Timbre was improved and there was greater resolution. The bass was very impressive. Instruments were not masking each other. The orchestras were more resolved and layered front to back. The soundstage was very clear and the instruments were precisely located."
"There was a clear sense that the music was getting better over time."
"I was revelling in the excellent resolution and timbre which gave me a very "you are there" experience."
"There was more inner detail and the air in the recorded venue seemed crystal clear. There was more layering with orchestral works and the soundstage came further forward in the front corners. The music was becoming more real and I felt like I had moved up to the tenth row in the theater. I could hear the hall sound clearly as the reflections gave recordings a more accurate sense of space and size. Turning the volume up felt like walking down the aisle toward the stage with the performers or the orchestra becoming appropriately larger."
"...from start to finish, my toe-tapping the whole time."
"The guitar notes had an even faster attack and were more transparent. The extended vowels in Joni's singing revealed even more quiver and microdynamics. I had greater cognition of words in the lyrics."
"Tears welled up in my eyes."
"Giant Steps brought me to the edge of being there - and not just with one CD. Almost every CD I played felt like it had been dramatically remastered from the original tapes."
"The Giant Steps gave me a window into the lyrics, musicality, and nuance of the music. They also enabled a personal connection to the singers and musicians."
"Giant Steps have taken me up what feels like the final ascent. I feel like I could declare "game over" and live out the rest of my life enjoying my LP collection."
In stock and ready to deliver!
Order yourself some Giant Steps and never look back! Never has a mere equipment foot been so surprisingly effective.
We're re-writing the rules. See for yourself! It will be our pleasure to serve you!
Regards,